Overview  >  About Brunel  >  Our Strategy

Purpose and Vision

We are a recognised leader in customised and sustainable workforce and project solutions. By connecting the expertise of our specialists to pioneering projects we empower our clients to lead the way in current and future industry transformations, creating a better future for people and the planet.

Purpose and Vision

Core Values and Strategic Pillars

At Brunel, we are guided by our core values of passion for people, integrity, results-driven and entrepreneurship and our strategic pillars: diversification, specialisation, capability building and disciplined execution.

Core Values and Strategic Pillars

Core Values

We are explorers, developers and entrepreneurs in the spirit of our namesake Isambard Kingdom Brunel. We are people from many nations, working around the globe, united by our pursuit of quality, by mutual appreciation and by our values:



Passion for PeoplePassion for People
We are Brunel: the sum total of the people who have led and developed this company and all the individuals who currently live out this culture. We protect our future by sharing our thoughts, ideas and methods, promoting an attitude of understanding between cultures and individuals.



IntegrityIntegrity
Delivering a high standard of service and taking care of the people around us is of the utmost importance. An atmosphere of trust and personal responsibility guides us in everything we do, always within the framework of full global compliance.



Results-DrivenResults-Driven
It takes results-driven actions and the will to succeed to find the straightest path to your goal. We consciously seek out people who consistently strive for excellence and exude an enthusiastic personal energy. When we find them, we challenge and nurture them.



Entrepreneurship Entrepreneurship
Whatever we do, we do to a standard of quality that meets the exacting demands of our clients. Together, we pursue personal and entrepreneurial goals with passion and dedication.

Strategic Pillars

Diversification

We expand our business by entering selected market segments (verticals). By executing locally and connecting globally, we aim to achieve market-leading positions within our target markets. Utilising our global infrastructure, we will reshape how Brunel connects to its market and capture a greater volume and diverse range of opportunities.

Specialisation

Our ability to attract the most talented specialists will form extensive and powerful communities, where likeminded people meet, knowledge can be shared and where innovative ideas emerge from everyday challenges. These communities will nurture, develop and encourage progression of talent. Combined with our capability to connect the specialists to exceptional career opportunities in all the industries we cover, our communities will generate a strong gravitation, of leading talents and clients towards Brunel.

Capabilities building

A leading specialist within the chosen services that we provide. We are proud of the quality of service we deliver, and we are recognised by our customers and contractors for this. Our continuing focus on specialisation provides us with a deep insight into the market, allowing us to challenge our customers and make them more successful. This approach combined with our global network, positions Brunel as a valued partner to its customers.

Disciplined execution

Disciplined execution is the relentless focus on executing strategy, keeping the momentum going throughout the year. All three elements - people, process and system - must operate seamlessly in order for Brunel to develop into a truly successful and inspired enterprise.

Objectives for 2027

Objectives for 2027